I Shot The Serif

I Shot The Serif

“but I did not shoot apostrophe” ?

Obama 2012 Campaign Logo

Barack Obama 2012 Presidential Campaign Logo

Keeping with the design aesthetic of the 2008 campaign but with a little bit of modernization, the new My Barack Obama campaign website has been launched sporting a 2012 BarackObama.com campaign logo. If the President wants Gotham Serif, he gets Gotham Serif (thanks Hoefler & Frere-Jones)…. ┬áSo, Are You In ?